Do Business Well

You work when, where and how you like.

Traditional’ business is highly regulated. You work a 45-hour week. You have to be at work during the ‘core’ hours, from 9 a.m. to 4 p.m. You have to travel to work and consequently live within reasonable distance of your employment. None of these principles apply to network marketing. You can work as many hours per week as you wish, when you wish, and you can live where you want to. There is tremendous flexibility.

You are committed to developing lifelong relationships.

Network marketing hinges around giving behaviouf Traditional behaviour focuses on taking. How concerned is the car salesman really that the customer gets a good deal and becomes a lifelong customer? While management mayespouse this ideal, many sales people are concerned solely with getting the order and making commission rather than in ensuring the customer’s complete satisfaction. Continue Reading »

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There are dozens of methods of contacting prospects. The following are the most popular methods:

Over the phone

The quickest and most cost-effective way to get around is by phone. Although this has a down-side — you can’t see the customer, his face or his expressions — the phone should be used to obtain interviews where you can sell the opportunity.

Just bear in mind that a telephone call can be unwelcome. You are intruding on the prospect’s time. So make what you have to say short, relevant and of interest to the prospect. Your phone call must, within seconds, convey a benefit which will be of interest to that prospect.

Do not try to explain networking over the telephone. This rarely works. You want a face-to-face interview lasting just 10 minutes with the prospect to drop off material. If you can obtain that, and the prospect is interested, you can be sure that your appointment will last considerably longer. Continue Reading »

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Now that you are aware of the history of franchising and the worldwide successes the concept has enjoyed so far, it is perhaps opportune to explain the various types of franchises that are available, as well as their relative advantages and disadvantages. For the sake of clarity and completeness, some other business models, which are sometimes confused with franchising, will be explained as well.

Business opportunity

More often than not, a business opportunity is precisely that. A manufacturer, importer or wholesaler offers independent entrepreneurs the opportunity to purchase a product at a discount and sell it on at a profit. Individuals who sign up for such an opportunity will be expected to pay for their purchases, beyond that, there is little, if any, commitment on either side, neither financial nor otherwise. Continue Reading »

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