January 27th 2008

Mutual Expectations (franchisees) part 1

What franchisees expect from their franchisor

More often than not, budding entrepreneurs choose the franchise route because they want to be in a business of their own without being alone. They are quite happy to pay the initial and upfront fees prescribed by the franchise agreement as long as they receive perceived value in return. And they willingly follow the guidelines contained in the operations manual as long as they are up to date, relevant and practical to implement. In return, they will expect the following from the franchisor:

Full disclosure. The franchisees will want to know the true potential of a site. Continue Reading »

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January 7th 2008

Preparations for franchising

By becoming a franchisor, you enter a new business environment. It is f longer hamburgers or exhaust parts you are selling, but a business system that will put others into business and help them to become successful their own right. And the mere fact that your core business runs like clockwork does not mean that you are ready to start selling franchises. significant amount of preparatory work will have to be done before you a ready to introduce the world to your franchise offer.

Revisit franchiseability

Should you wish to reassure yourself that your business is inde franchiseable, it may be a good idea, where franchiseability is discussed, with specific reference to Figure 5. At this point, the condensed description of franchising that forms part of t Consumer Code for Franchising may shed additional light on the matt We have reproduced it as the following.

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