June 12th 2008
I Made My Own Advertising Work part 3
I’ve made several mentions of AC International’s recent entry into the water bottle business. A large portion of our sales is made to companies who want either to sell or give away bottles with their name, logo, and/or message on the side. For less than two dollar apiece, a dealer can give customers who’ve purchased a bike a bottle that has the dealer’s store name and phone number emblazoned on the side.
With this range of possible advertising venues in mind, you’ll now want to begin to decide what approach to take to get your message out. Part of that process will include whether or not to use an advertising agency. Continue Reading »
