March 14th 2008

Electronic Money and Online Transactions

The development of a secure and verifiable form of electronic money will be the catalyst for an explosion in the field of digital marketing. Also known as cybercash or digital cash, e-money will become the standard currency of the digital age. You’ll be able to load e-money onto smart cards using readers attached to your telephone, or download it from your bank account to your hard drive. You’ll use it to buy products and services online, and transfer it to your friends and relatives. You’ll also carry around a digital purse with electronic money in it, and use it like you use cash today.

Daunting hurdles must be overcome before digital money becomes a reality, and many questions remain unanswered. Should electronic money be based on existing national currencies, or should a new international electronic currency be created? Continue Reading »

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