Archive for the 'Franchising' Category

August 6th 2008

Is that a Discount, or Bargain, Why people buy: Garden Equipment and Decorative Items for the Garden and Patio?

With consumers spending more money on landscaping and their lawns, it is not surprising the purchase incidence of garden equipment, furniture, and decor is strong as well. Purchase incidence of garden equipment, furniture, and decorative items for the garden (i.e., garden hardware) was 42 percent in 2003, down slightly from results of 47 percent in 2001. Continue Reading »

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August 1st 2008

How to Involve your Audience

To increase the effectiveness of your presentation, allow your audience to get involved: to question, clarify, or to redirect what you are saying. You can allow questions before, during, or after your presentation; each time has certain advantages.

Taking Questions at the Beginnings

This assumes your audience knows a good deal about your subject and has questions before you begin. By getting these questions out ahead of time, you get an idea of what people want to know and can reassure them that their questions will be answered during your presentation. It allows you to tailor your material to the needs of a particular group. Continue Reading »

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July 29th 2008

Does Advertising have a Future?

The Road Ahead Is Curvy and Treacherous, and Good Road Maps Are in Short Supply

Advertising Agencies

Because of the extensive consolidation that has taken place in the last decade, further consolidation will take place at a slower rate in the immediate future. Part of this is a reaction to the government’s closer scrutiny of the mergers because of the Enron debacle. A pause in consolidation at this point is also good because it will give the acquirers an opportunity to digest the new properties and position them efficiently within the corporate umbrella. Continue Reading »

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July 26th 2008

Online Income Ecommerce Technology, Smile over the Web, Internet Marketing

Demand high standards from your service representatives

Make people smarter! The abilities of real people delivering service to the e-customer services person will need to increase so they can add value to what the system already provides. If service representatives are left innumerate and illiterate, unable to organize, disaffected and reluctant, they will probably not add anything positive to the service experience. The bar is raised for those able to justify their involvement in the process. It has already started to happen.

Is there a future where we will go to one man to buy everything? A man who is wired into the complete network and is fantastically adept at manipulating the available tools to get us what we need. He may be able to serve and support thousands of e-customers because each needs personal involvement so seldom. Continue Reading »

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July 26th 2008

How do you Smile over the Web? Internet Marketing, top Secrets of Ecommerce, Online Income

The human touch is going to come back into fashion. It will (yet again) become the differentiating factor between services. Computers can deliver lousy service pretty much on their own. The very best of humankind needs to be coaxed and coached out into the open. People need to be showcased and supported.

On the way to the virtual world some businesses have a lapse of memory — it’s a kind of ‘Honey, I forgot the people‘ approach. Others adopt an Animal Farm like ‘machine is good, people are bad’ approach. If they adopt the attitude of pigs they should expect to end up as bacon.

Every business should understand that at heart the internet is not a machine, it’s the interaction of millions of people. In the end someone still says ‘I have something for you to buy’ and someone still replies ‘I would like to buy it’. The technology simply represents one set of people trying to sell to another group of people. Continue Reading »

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July 20th 2008

Cash Flow Finances for your home Business - what it is and what it means

Even if you managed to obtain adequate finances for your business, one of the biggest traps is cash flow. Cash flow basically means the movement of money into your business (from the sale of your goods or services) and the movement of money out of it (to suppliers, the bank, other creditors and employees). The relationship of these two flows is very important. Many businesses go under because although they are owed a lot of money they do not have enough in hand to pay the bank/their own debts. There is nothing more frustrating than knowing you are owed 0,000 but not having enough cash in hand to pay for the weekly shop. Continue Reading »

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July 2nd 2008

Business Security, Crime Controlling 29 effective ways! (10-19)

10. Limit the supply of protective and special clothing

A number of companies supply special clothing such as jackets, overalls, gloves and shoes, all of which have a practical use outside the factory. It is also easy for special or protective clothing to be taken from a factory or office by simply wearing the outfit and walking out through the door.

11. Monitor scrap and reject materials properly

This is a frequent and effective method for transferring high value items through the factory gate or office door. Each scrap or waste bin should be thoroughly inspected by a senior person for each department who should also insist that no item is put in the scrap or waste bin without his approval in the first place. A further check on the content of scrap bins should be made by the security staff at the gate and spot investigations should take place as necessary. Careful watch should be kept on the contents of scrap bins as they are weighed in on entering the factory premises. Scrap bins containing water show a high dead weight reading which can result in a lower tonnage of the contents being recorded when the skip is full and the water has been emptied. Continue Reading »

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June 27th 2008

The worldwide terrible high inflation, figuring Pricing up or down? (9-20)

9. Strategic divisionalising of the policy

Your pricing policies are first and foremost intended to result in a profit for your company. There are several instances where an adjustment in price can achieve a particular objective, such as:

  • the maintenance of present activity levels;
  • to dispose of slow moving stock;
  • to introduce a new product to the market;
  • to deter the competition;
  • to increase the sales of other products by the use of loss leaders.

You should always proceed with utmost caution and remember that the main objective is to achieve a profit for each and every item you sell. Continue Reading »

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June 19th 2008

How to improve your meetings

Assuming a meeting is necessary, here are some guidelines for running meetings in an intelligent and decisive manner.

Practical arrangements

If you are elected as either chairperson or secretary, you will be involved in the pre-meeting arrangements. The secretary makes most of these practical arrangements. But he or she should do this in consultation with the chairperson, who needs to be kept fully informed of developments.

Let’s take a look at the when, where and how of an effective meeting: Continue Reading »

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June 19th 2008

What you can do in your organisation

  1. What is your organisation’s attitude towards sexism and sexual harassment?
  2. Summarise your organisation’s written policy on sexual harassment.
  3. If it doesn’t have a policy, who should you choose to make management aware of the problem?
  4. How should you go about this and by when?

An organisational policy is essential. But the real onus of minimising the possibility of being harassed is on you. Here is some sound advice:

Maintain a good self-image

Know yourself. Value yourself. Remember that you have a right to be taken seriously in the workplace. Continue Reading »

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